On June 7, 2016, the United States and India announced that the two nations would participate in a year of travel and tourism partnership in 2017.
The U.S – India Travel and Tourism Partnership Year marks the first year of bilateral engagement between the Governments of the United States and India on trade in travel and tourism services under the U.S. – India Strategic and Commercial Dialogue.
The Partnership Year is led by the Department of Commerce’s National Travel and Tourism Office (NTTO) and the Government of India’s Ministry of Tourism (MOT) as part of the Strategic and Commercial Dialogue’s Travel and Tourism Working Group. Through a series of activities agreed to by the NTTO and MOT, the Partnership Year will serve as a platform for both the governments and the private sectors on both sides to identify challenges and maximize opportunities to increase travel and tourism between the two countries.
Recognizing that travel and tourism industry partners like Brand USA have a critical role to play in growing the U.S.-India travel and tourism market, the NTTO will:
Brand USA will utilize this high-level platform to: